Daily Archives: July 1, 2009

July 01st, 2009

Happy Home, Happy Guests: 5 Ways to Keep ‘em Coming Back

 Vacation Rental Review Distribution Graph

Did you know that 9 out of 10 vacation rental guests intend to rent again, according to a recent PhoCusWright study? A thorough analysis of FlipKey guest reviews proved that 85% of guests rate their stay as positive.

While the vast majority of renters are thrilled with their rentals, we do occasionally come across a negative review from an unsatisfied traveler (gasp!). Here at FlipKey, we compiled a list of the most frequent reasons travelers leave a negative review. Based on this list, we came up with a few suggestions to ensure your guests leave happy and keep coming back year after year!

Suggestion #1: Clean Properties Attract Sparkling Reviews

A dirty property is by far the most common reason for vacationers to swear off a property. Moldy showers, musty carpets and grimy linens are the biggest turn off when settling into a rental. It is well worth it to do a bit of research and hire a responsible cleaning team to do the dirty work for you.

Suggestion #2: Maintain Your Property

Property maintenance is simple. Doors have to lock. Hot tub water flow should be hot. And dryers ought to dry. Otherwise you will have a disappointed guest on your hands, especially if the amenity in question was an initial selling point. There is nothing less appealing to a renter than missing precious days of vacation to wait for the repairman to fix the fridge. If you are aware of an issue, have it taken care of before their check-in date. If this is not a possibility, drop them a phone call so they have a heads up and offer a sincere apology or a discount.

Suggestion #3: Make Sure your Décor is Up-to-Date

Renters expect their surroundings to be uplifting and appealing, not tired and tattered. Sagging mattresses, burnt pans and dingy drapes will drag down the image of your property. Easy fixes like a fresh coat of paint and a simple duvet cover can work wonders to ensure an enjoyable stay.

Suggestion #4: Be Honest and Accurate in Your Property Descriptions

When travelers choose a vacation home, they rely heavily on the description and photos you provide. It is essential that you are honest with guests about what exactly they should expect. If the beach is a 10-minute walk across a busy street don’t advertise that it’s in the backyard. On that same note, a pull out couch is not a 2nd bedroom. Talking up your property to the point of misrepresentation paints the wrong picture in a client’s mind and will leave them feeling deceived. Instead, be candid, and your guests will be more likely to return.

Suggestions #5: A Hassle Free Check-In Process

You only have one opportunity to make a first impression, so don’t mess it up! Contact your guests a week before their arrival date and smooth over the details: send directions to both the key pick up location as well as the property itself. Provide them with phone numbers to a main contact person, repairman and maid. Even more importantly, make sure someone is available to answer their calls! Just knowing that you are easily accessible will make a world of difference in your client’s eyes.

Categorized as: Advice for Owners and Managers, Flipkey Top 10 Read more →