Tips for Accommodating Holiday Travelers

The holidays are a busy time for travelers and property owners alike. Prepare for the holiday season by considering these tips so that you can impress your guests while taking advantage of your own holiday plans!

Fall Seasonal Touches

Be Festive!

Get in the spirit and share those holiday comforts that you enjoy in your own home with your guests! A simple wreath on the door, gourd centerpiece on the dining table, or autumn scented candle in the living room is an inexpensive way of showing your attention to detail and can get your guests in the mood for the season. When decorating your property look for simple autumn or winter themed decorations. Take this opportunity to have fun and get creative with your surroundings! If your property is in a region with particular fall or winter foliage, incorporate it in the home to give your renters a closer connection with the new surroundings. If you use physical keys for your property, consider sending them in a holiday wrapped box to get renters extra excited about renting with you.

Add a Personal Touch

In the vacation rental world, personalization is key to set yourself apart from the competition. Offering rental deals during the holidays is a great way to draw attention to your property. Consider including a gift card to a local restaurant or shop with your guest’s holiday reservation and present it as a gift upon their arrival. In light of the gift-giving season, having something tangible to give to travelers can be more special than simply offering a seasonal discount. If a gift for each booking is out of your budget, something as small as a signed holiday card can be a great way to welcome guests to your home.

Be Well Informed

Although not always the case, chances are that you know more about your rental area than the traveler that has rented your property, so use this knowledge to better include them in your greater community. No matter how large or small your town may be, it is almost guaranteed that it will host some combination of holiday events that are open to the public such as light shows, concerts, festivals, and specialty theater or sporting events. Use this special season to your advantage and learn everything you can about what your surroundings have to offer at this time. Leave a brochure or a simple collection of community event information in your home for guests to use as a reference. If you feel comfortable, consider asking your travelers what their favorite fall and winter activities are so that you may focus your research in one direction.

Plan Ahead

In order to ensure that your own holiday plans will be stress free, be extra careful about updating your calendar and property functions for your in-coming holiday guests. The better prepared you are for the needs of your renters, the less they will need your assistance while you’re celebrating with your own friends and family. Go the extra mile and try to anticipate the needs of a holiday traveler. If you don’t already, consider leaving a guide in your home that includes the locations of shops for great last minute gifts, stores with gift-wrapping services, or restaurants that are guaranteed to be open during the holiday period while most are closed.

Avoid unnecessary stressors by incorporating these tips prior to your guests’ stay this holiday season. You’ll thank yourself for the preparations made and your guests will take delight in the outcome they produce. Happy bookings!

Appealing to Different Types of Travelers

“A one size fits all” sort of attitude does not work when it comes to renting out vacation homes. Travelers are just as varied as the destinations from which they are choosing for their next adventure. In order to achieve the ultimate goal of having a fully booked rental for the entire season, it’s a good idea to take the different types of traveler personalities into consideration when advertising your home. We’ve selected several to focus on, but this collection is just the tip of the iceberg when it comes to targeting travelers.

Bargain Hunters

Bargain hunters are travelers who are always on the lookout for deals and discounts. The best time to focus on this type is during your off-season. It’s certainly easier to secure full-priced bookings during peak season when the demand is at its highest, so when inquiries are just trickling in this is your opportunity to appeal to those seeking the best deal your area has to offer. The obvious way to attract this traveler is through discounted nightly rates and a reduction in the minimum amount of nights you require per stay, but you could also offer bargains in other forms. Gift certificates or coupons to local eateries, spa and wellness centers, or fun indoor activities like rock climbing may provide that extra “umpf” to edge out the competition.

Empty Nesters

Couples’ whose children are now adults, who have moved out of their house, have entered the land of “Empty Nesters.” This is another group that you can turn your attention to during the off-season. Not bound by school schedules, these travelers have more freedom when it comes to the time of year they can choose to plan their trip and may prefer to skip the crowds during your area’s busier season. You can appeal to this group by including in your property description the advantages of staying at your home during the non-tourist season. Highlight local attractions that are open in the off-season or you could frame your rental as their ticket to a pampered paradise. By creating a guide to your area’s best relaxation spots (think spa treatments) or ways to feel pampered in your home (personal chef, anyone?) will certainly help to appeal to these travelers.

Semi-Locals

This group of travelers is trading in long vacations in exotic locales for shorter, weekend stays in destinations a little closer to home. Prospective travelers that live within driving distance of your rental are good targets for when the weather starts getting colder and the last of the tourists have petered out. Families looking to escape for the weekend or during their child’s short breaks that are sprinkled throughout the school year fall into the semi-local category and hopefully fall into the blank dates on your rental calendar!

Corporate Retreats

Vacation rentals are ideal for corporate retreats whether a company is looking to improve office morale with a relaxing trip aimed at strengthening the bond between employees, or just looking for a change in scenery to help prevent creativity from becoming stagnant. When appealing to this segment emphasize space and the calm, peaceful nature of your home—perfect for getting a little work done! Also, be sure to highlight that your home is ideal for large groups and is close to activities suitable for team bonding, like cooking lessons at a local restaurant, which will help lure this traveler type.

By taking different traveler personalities into consideration and adjusting your property description, you’ll be able to attract even more guests to stay at your home. Editing your photo gallery so that you showcase some images highlighting features that are likely to persuade any one of these personality types is another easy way to grab their attention. So, take a little time and look over your property listing; tweaking a few things could end up earning you more each rental season.