The owner Pavan Sukhdev views Nature as capital: a productive asset with which to run business. Nature - especially forests - produce an ama...
The owner Pavan Sukhdev views Nature as capital: a productive asset with which to run business. Nature - especially forests - produce an amazing array of free services for us - soil fertility, water availability, climate control, pollination, flood prevention, drought control, recreation, relaxation, health, inspiration. We use Nature because its valuable, we lose Nature because its free. We don't have to! We can instead press all this Natural Capital into business. See Pavan's TED talk on (website: hidden)